Prudence Mabitsela, the Founder & CEO of Dynamic DNA, believes in empowering and developing the youth to ensure that they have the right skills for the future. The right skills will drive them to be more creative in solving social challenges through entrepreneurship and be gainfully employed in the ICT sector. She provides true empowerment through various skills development programmes. She believes that change can be done through changing one person at a time. She is currently campaigning to drive more females into the ICT industry using the 4IR4Her platform.