UPSC Podcast : The IAS Companion ( for UPSC aspirants )

Psychology | EP 66 | Attributional theory and Attitude formation | Optional | UPSC podcast


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Today, we will explore two fundamental areas in psychology: Attributional Theories and Attitude Formation. Attributional theories help us understand how individuals infer the causes of behavior—whether their own or others'—by attributing it to internal factors like personality or external circumstances. Key theories, such as Heider's Naïve Psychology, Jones and Davis’s Correspondent Inference Theory, and Kelley’s Co-variation Theory, shed light on how these attributions influence our emotions and actions. In parallel, attitude formation examines how individuals develop predispositions to respond to objects, people, or events, with influences ranging from reinforcement and social learning to genetic factors. By understanding these processes, we gain valuable insights into how people perceive, interpret, and respond to the world around them, guiding both personal interactions and broader social dynamics.
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