'There are two pitfalls: going too fast, and going too slow. You have to find the perfect line' - Benoit Poncin 

Benoit is the co-founder of STUD, an Antwerp based agency with a mission to guide and advice organizations (mainly SME's) who haven't found their way to digitization yet. After finishing his Masters degree in Industrial Product Design at the University of Antwerp, and completing an internship during his final year at an innovation agency, Benoit and his two business partners saw a gap they felt absolutely needed to be filled and decided to start a company for it. That's when, In 2018, the company STUD came to life. Today's best way to describe it? A team of digital innovators, creatives and experts that want to make digital technology understandable, accessible and affordable to all businesses.

--Reach out to Benoit: LinkedIn|https://www.linkedin.com/in/benoit-poncin/  ; E-mail|[email protected]

--Find out more on STUD: Website|https://www.studconnects.com/

The episode I have in store for you this week is an interview with Benoit Poncin in which we talk about STUD, the company he co-founded in 2018. After discovering the high-level 'why, how, what' of the company, we get a real peek behind the curtains in which Benoit explains to us the specific framework STUD applies for co-creating digital solutions. And he even illustrates this with use cases of their own. Please enjoy!

If you enjoyed this episode, please give it like and spread the word. This would help a lot to reach those harder to convince listeners. And of course, make sure to subscribe so you don't miss out on the many to come!

PT&S podcast: Spotify | https://open.spotify.com/show/7sTNgbr3Jufbw0I3dF6xtc -- Other channels coming soon!

Please, do not hesitate to reach out! -> feedback and re-iteration to improve the outcome is EXACTLY what this podcast is all about.

Thomas: LinkedIn (www.linkedin.com/in/thomas-deschepper-a78406159) -- other communication channels coming soon!