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Public Affairs in the White House with Public Relations Director Karen Hughes
In this exclusive interview, US President George W. Bush’s director of communications Karen Hughes speaks candidly about handling strategic communications messaging for POTUS, promoting American values during a war, and the challenges of publicizing unpopular US foreign policies abroad. Her objective was to lead the development and implementation of a comprehensive public diplomacy plan. Previously,…
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By Eric SchwartzmanIn this exclusive interview, US President George W. Bush’s director of communications Karen Hughes speaks candidly about handling strategic communications messaging for POTUS, promoting American values during a war, and the challenges of publicizing unpopular US foreign policies abroad. Her objective was to lead the development and implementation of a comprehensive public diplomacy plan. Previously,…