What do you hear or see from Indiana Public Broadcasting? Who decides? The answer is: Matt Shafer Powell, Chief Content Officer of WFYI public radio and television.

Here we learn about the consortium of nine stations which has 14 reporters and several proprietary shows such as "All In" with news, interviews and commentary.

And, of course, Matt talks about the many challenges of making content decisions.

(Plus this secret: Matt's son is a stand-up performer.)