Elevate the credibility of your brand. Host Craig West, chats with founder of Wordstorm PR, Monica Rosenfeld, about top mistakes SMEs make when pitching mainstream media and how to avoid them.

Public relations 101

Practical tips to make your business a success. From cyber risk to self-managed super funds, SME Experts covers the topics you need to understand in order to take your business to the next level. Following the success of Mark Bouris’ popular podcast series The Mentor, this series is a must listen for any small to medium business owner.

SME Experts is supported by a complete set of additional templates and checklists available at Mentored.com.au in our resources area.

Host Craig West is a strategic accountant with over 20 years’ experience advising business owners. As Managing Director of Succession Plus and CEO of Mentored, he is passionate about helping business owners achieve the success they deserve. Craig has written four critically acclaimed books on employee incentives, succession planning, asset protection and exit strategies.

Business

Practical tips to make your business a success. From cyber risk to self-managed super funds, SME Experts covers the topics you need to understand in order to take your business to the next level. Following the success of Mark Bouris’ popular podcast series The Mentor, this series is a must listen for any small to medium business owner. SME Experts is supported by a complete set of additional templates and checklists available at Mentored.com.au in our resources area. Host Craig West is a strategic accountant with over 20 years’ experience advising business owners. As Managing Director of Succession Plus and CEO of Mentored, he is passionate about helping business owners achieve the success they deserve. Craig has written four critically acclaimed books on employee incentives, succession planning, asset protection and exit strategies.

Share Public relations 101

Sign up to save your podcasts

Public relations 101

Public relations 101