Build vs. Buy

Pulkit Agrawal, Co-founder and CEO, Chameleon.io


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Pulkit Agrawal, co-founder and CEO of Chameleon, joins Mang-Git Ng to discuss Pulkit's journey founding Chameleon, a tool that simplifies user onboarding and adoption for software applications. Pulkit shares insights into the importance of personalized user experiences and the intricacies of build versus buy decisions. He elaborates on his company's switch from custom-built UI components to using Radix UI, the role of trust in choosing software, and the tension between self-service growth and sales-assisted models. 

00:00 Introduction 

02:06 Pulkit's Background and Chameleon Origin 

03:35 Challenges in User Onboarding 

05:57 The Impact of AI on UI Development 

09:45 Build vs Buy: A Personal Experience 

13:00 Choosing Radix UI for Speed and Trust 

16:15 Factors Influencing Build vs Buy Decisions 

22:04 Chameleon's Go-to-Market Strategy 

26:07 Personalization in Onboarding and Campaigns 

31:31 Reflecting on the Entrepreneurial Journey 

32:56 Exciting New Projects and Personal Updates 

34:11 Product Recommendations and Closing Remarks

This episode was brought to you by Anvil [https://useanvil.com].

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Build vs. BuyBy Mang-Git Ng