Really enjoyed having this conversation with Big Baby because I think that it gives a lot of you guys extra context on how you need to be authentic on social media in order to become more relatable and interesting to your audience. Telling your audience small things about you like what your favorite candy is will result in you getting a more involved/engaged audience. Also, pay attention to what I said about how to hack attention on Twitch... it's important ;)

*Originally published to The GaryVee Audio Experience on May 8, 2018