According to Simon Goff, the Global Managing Director of Purpose, the time for businesses to step up is right now. Those that do are really reaping the rewards for being early movers. But having a purpose is one thing, taking action and having real impact is something else altogether. Purpose build and support movements to advance the fight for an open, just and habitable world. In this episode you'll hear how certain organisations are really starting to recognise the influence they can have in society - making lasting change and enhancing business sustainability at the same time!