This is chapter 8 of his book titled: "ಪ್ರೇಮಸ್ವರೂಪನಾದ ದೇವರು " . Here the author goes on to say out of all tags we associate god with, the most beautiful and meaningful one is that he is "Premaswaroopa (Personification of Love". This keeps him at the highest most spot as he is ideal to be.