In this episode, the sisters reflect on a game-changing lesson they learned early on: the power of sampling. At their first big trade show, they showed up timid and unsure—until a seasoned vendor neighbor pulled them aside and gave it to them straight: “Hand out samples—it stops people in their tracks and buys you time to sell!” They share the story of how that moment reshaped their approach, helped them connect with real customers, and why putting your product in people’s hands is one of the smartest moves you can make.