Jeff Morrill co-founded Planet Subaru, "your undealership" in 1998, which became one of the most successful privately-held car dealerships in the United States.

He now acts more as a coach and let his team operates the business. Such a situation gave him the time to write a book about his entrepreneurship and life lessons (Profit Wise, How To Make More Money In Business By Doing The Right Thing"). 

Jeff's key focus has always been people, his team, his customers and the community. He shares his insights about building a company culture by and for people, why any business should put their customers at the center of everything they do, how to lead from behind, and how to make more money by doing the right things. 

Buy his book "Profit Wise", all revenue go to charities. 

Get in touch with Jeff: https://www.jeffmorrill.com/email-jeff