Hey Photogs! Mike answers questions submitted by the Facebook group, Photogs Unite!, he answers them every Mondays at 5:00pm PST. This week, Mike does things differently, by sharing a must read book, "The Power of Moments" by Chip and Dan Heath. Photography is all about capturing moments, but what about the rest of the experience at the photo shoot? What can you do to make your clients experience a positive one and stand out from other brands?