It’s Q&A Friday. Today, Haley Janicek and Barrett Brooks talk about the lessons learned while growing ConvertKit, email sequences to nurture potential customers, when you should start thinking about producing original work, and more!

Today’s Questions

• What surprising lessons have you learned growing a software company?
• What kind of email sequence do you recommend after the three-email launch series — info email, email to destroy objections, or something else entirely?
• Is producing original work a worthwhile goal, either aesthetically or for business metrics? When/how does a creator move from derivative work to original work?
• What do you think most people fundamentally misunderstand?

Links

• Watch Episode 95 of The Future Belongs to Creators on YouTube
• Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear

Creators of the Day

• Klei Ceramics
• Creator Sessions: GoldFord 
• Dylan Tomine

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