Rick & Rick Rule the World

Q&A: Matt Binkowski, Author of 'The Creative Algorithm' (Pt. 1)


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Rick W. interviews digital strategy, product, and UX expert Matt Binkowski about his new book, "The Creative Algorithm: How to Harness the Power of AI and Create Outstanding Digital Products."
In this first of a two-part episode, Binkowski shares a designer's perspective on some of the fears and frissons surrounding generative AI. Along the way, he reveals the benefits that come with 20 years of cross-functional, cross-industry experience leading digital initiatives for Comerica Bank, Ogilvy, Jeep, Organic, Hallmark and more.
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IN THIS EPISODE
πŸ’¬ Catching up with friends in the blink of AI (at 00:xx)
πŸ‘·πŸΎβ€β™‚οΈ Push you, pull me: product marketing vs. development
πŸ“± Binkowski goes Boom Scrolling
πŸ›œ Will AI really be as transformational as the Web?
πŸ€– ChatGPT: 12 months (and a revolution) later
πŸ›ž Smooth driving: The power of invisible innovation
πŸ‘©πŸ½β€πŸ’» Hidden Figures: If you can't dodge, dominate
🌹 Romeo & GPT: A profile in nerdage
πŸ™ŒπŸΌ Product dev with AI: bigger, better, faster, more
🦾 Your target user: A human or a human's AI?
πŸ›Ÿ Welcome to the age of generative Darwinism
Approx. 20 minutes, 14 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.
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Rick & Rick Rule the WorldBy Rick & Rick Rule the World: Rick Mathieson & Rick Wootten Talk Marketing, Media, Tech & Pop Culture

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