Josh answers listener questions about category creation.

<ul><li>What's your favorite kind of CEO to work with?</li><li>Would you ever reccomend a company not do category design?</li><li>Is brand design and advertising different for category creators?</li></ul>

Submit questions and subscribe to our newsletter here: <a href="http://categoryfirst.substack.com/" target="_blank">categoryfirst.substack.com</a>

Josh answers listener questions about category creation. What's your favorite kind of CEO to work with?Would you ever reccomend a company not do category design?Is brand design and advertising different for category creators? Submit questions and subscribe to our newsletter here: categoryfirst.substack.com

Josh answers listener questions about category creation.

<ul><li>What's your favorite kind of CEO to work with?</li><li>Would you ever reccomend a company not do category design?</li><li>Is brand design and advertising different for category creators?</li></ul>

Submit questions and subscribe to our newsletter here: <a href="http://categoryfirst.substack.com/" rel="noopener noreferrer">categoryfirst.substack.com</a>

Q&A: Working With CEOs

Host Josh Lowman, and guests, share mini-masterclasses in category creation, strategy and brand design. Join us for Listener Q&amp;A episodes and interviews with category creators at companies like Gong, Squarespace, Zapier and more.

Business

Entrepreneurship

Arts

Marketing

Design

Management

Host Josh Lowman, and guests, share mini-masterclasses in category creation, strategy and brand design. Join us for Listener Q&A episodes and interviews with category creators at companies like Gong, Squarespace, Zapier and more.

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Q&A: Working With CEOs

Q&A: Working With CEOs