There's been a lot of 'clapping' and other symbolic ways to show appreciation for people in particular occupations during the pandemic. Seth Wheeler joins us to discuss what all this might mean.(Recorded 16th of July, 2020)

QMP29 - Clapping (with Seth Wheeler)

Alan Bradshaw (Professor of Marketing, Royal Holloway, University of London) and Joel Hietanen (Associate Professor of Consumer Research, University of Helsinki) talk with various guests about markets and consumption in the current historical moment marked by isolation and a longing to touch base with friends.

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QMP29 - Clapping (with Seth Wheeler)

QMP29 - Clapping (with Seth Wheeler)