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Quality Over Quantity: The Harsh Future Facing IndyCar’s Midfield


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Relevant links for this episode:

  • Quality Over Quantity: The Harsh Truth Facing IndyCar's Midfield
  • The Blueprint For Funding the Juncos Hollinger Racing IndyCar Team: How to Find the Right Investor
  • The $3,000 Helmet: An IndyCar Case Study In Compliance-Driven Cost Escalation
  • From Tobacco To Crypto: The Search For the Next Lucrative Motorsport Vice Sponsor
  • Sign up for the Return On Racing newsletter

In the past year, a third of IndyCar’s grid has gone public about financial struggles.

Ed Carpenter Racing found stability with a local equity partner, but Dale Coyne Racing, Juncos Hollinger, and PREMA are still hunting for lifelines. 

This episode breaks down:

  • Why some teams attract backers while others strike out
  • Why equity investors are replacing traditional sponsors in IndyCar’s midfield 
  • Why this situation might actually work out (controversially...) for IndyCar in the long run

Indeed, this is the uncomfortable question Zak Brown, CEO of McLaren Racing, also asks: should IndyCar be trying to save every team, or raise the floor by letting weaker ones go?

Contact the show: [email protected]

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Return On Racing Powered by Vaucher AnalyticsBy David Vaucher