Customers come in all shapes and sizes. Some stop in once a year and spend big money, while others come in once a week and rack up the same $50 tab each time. In resort towns, there are tourists who come in once a day for a week straight, and then there are locals who help keep your business afloat in the off-season or when business takes a turn for the worse. So, among all these – and many other – types of customers, who do you define as a “regular?” Matt, Leah, Peter, and Liz are going through their record logs of regular customers and sharing insights into questions, including:

• What qualifies someone as a “regular” in the hospitality industry?
• How does a “regular” differ between bars and restaurants?
• Are you more likely to remember someone’s name or their order?
• Can a high tip outweigh a customer’s bad attitude?