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Quibi: celebrity endorsements weren't enough | Sidebean


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Quibi: celebrity endorsements weren't enough

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What do you need to compete with Youtube or Instagram, in the market of casual video streaming, and at the same time compete with Netflix or HBO, in producing premium series and movies?

Well, let's say you will need at the very least two things. First, money. A lot of it. And then maybe something unique, something that truly stands out.
Quibi is the video streaming app that went just for that earlier this year, and it has been struggling to claim a place on the market. Yes, the money part they had. But the unique-factor, which they also claim to have, let's say it's very debatable.
We will talk about Quibi in this Company Forensics and determine if this high-profile startup is as doomed as it looks to be.

#startups #Slidebean #Quibi

0:00 - Intro

1:11 - Quibi: dumbest thing to ever cost a billion dollars
3:13 - Quibi: Bad timing
5:25 - Quibi: Celebrities everywhere
7:41 - Quibi: Two veterans CEO's against the odds
Read the video transcription + sources: https://slidebean.com/blog/startups-quibi?utm_source=youtube.com&utm_medium=content&utm_campaign=ba-content

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Sidebean makes documentaries about startups, tech, and their impact on society. It is a venture-backed company that helps other startups navigate the complicated road to success. They love to cover stories around business, startups, and tech, trying both to teach and entertain.

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Disclaimer: This podcast is an independently produced audio adaptation of content originally shared by Sidebean. It was created by a fan who appreciates Sidebean’s thoughtful storytelling and wanted to make these ideas more accessible for audio-focused listeners. This is not an official production of Sidebean, nor is it affiliated with or endorsed by the channel. All rights to the original video content belong to Sidebean. If you are a representative of Sidebean and have any questions or requests, please feel free to reach out.

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Keywords: startup failures, tech industry, ai development, tech business

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