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In our third episode of the year (our second within our new Quick Take series), we look at the impact of Agentic AI on the purchase funnel in banking.
We cover how and why AI research might drive a decline in traditional bank marketing efforts, how providers can adapt to that, and medium to long-term architectural considerations for agentic success.
By Stephen WalkerIn our third episode of the year (our second within our new Quick Take series), we look at the impact of Agentic AI on the purchase funnel in banking.
We cover how and why AI research might drive a decline in traditional bank marketing efforts, how providers can adapt to that, and medium to long-term architectural considerations for agentic success.