Strategy with Sally

Quick Tip: Know Thy Enemy: The Ultimate Guide to Identifying Your Competition


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In this quick tip episode, we dive into the basics of understanding who your competition is with Branden Lark, a well-versed entrepreneur in the business development and business strategist.

Many businesses make the mistake of assuming that their competition only includes direct competitors in their industry. However, the truth is that your competition is much broader than that.

Understanding who your competition is can help you identify gaps in the market, improve your marketing strategy, and differentiate yourself from other businesses. It is essential to keep an open mind and think beyond your industry to gain a comprehensive understanding of who you are competing against.

Join us as we explore the basics of understanding who your competition is and how to stay ahead in a crowded market.

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Strategy with SallyBy Sally Sparks-Cousins

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