In this episode, we explored the seven stages of customer life cycle for effective funnel building. Sally stressed the importance of a compelling lead magnet, orientation series, and nurturing through one-on-one calls or webinars. She advised separating these stages for efficient automation, highlighting the pitfalls of an all-in-one campaign. From closing deals to post-onboarding upsells, Sally shared practical tips on file organization and aligning automation with the customer life cycle. Listeners were encouraged to share their takeaways, fostering engagement.

We just got featured on Feedspot's list of Australian women's lifestyle podcasts. Check it out at https://blog.feedspot.com/australian_women_lifestyle_podcasts/

Connect with Sally and the Sparkle World:

• Website: https://sparkleclassacademy.com/
• Instagram: https://www.instagram.com/sallysparkscousins/
• Youtube: https://www.youtube.com/@SallySparksCousins
• Facebook: https://www.facebook.com/SallySparksCousin