In this episode, Sally delves into the distinctions between goals and a strategic plan, offering valuable insights for both seasoned entrepreneurs and those new to the business world. Sally explains that goal setting involves specific, measurable, accountable, and time-bound objectives, often following the SMART criteria. Goals provide clear targets, fostering action and motivation within yourself and your team. Sally emphasizes the importance of scorecards, reinforcing small steps toward larger objectives. In contrast, strategic planning is a more comprehensive process, covering vision, mission, and long-term perspectives over a broader timeframe. We just got featured on Feedspot's list of Australian women's lifestyle podcasts. Check it out at https://blog.feedspot.com/australian_women_lifestyle_podcasts/

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