In this edition of the FTF Exchange podcast series, FTF News speaks with David Kirk, the chief technology officer for QUODD and Justin Van Til, who serves as a senior vice president, product and strategy for QUODD.

QUODD describes itself as a provider of market data on demand to the global financial services industry. The upstart serves clients by providing capabilities to stream, embed, look up, or download pricing data for equities, fixed income, indices, options, futures, and end-of-day pricing for global mutual funds. The company serves banks, broker-dealers, insurance companies and financial technology providers.

Van Til says the reason for QUODD’s creation was simple. Many in the securities industry were looking for better ways to secure full market and reference data services. “We decided to put the pieces together to commercialize a comprehensive source of global pricing and reference data,” he says about the company’s founders and backers. “We wanted to have a seat at the table.”

The podcast covers

 The top pricing, reference data, corporate actions, and analytics concerns of those firms working in wealth management such as banks, trusts, and broker-dealers;

 The CEO of QUODD Bob Ward’s concept of “cutting the cord” when it comes to firms rethinking their market data suppliers;

 How a new mix of offerings impacts the market data infrastructures of wealth management and investment advisory firms;

 Where does process and technology fit into the conversation as far as market data aggregators and major market data providers;

 How a key QUODD offerings, Universe Plus, can facilitate front-to-back office workflow links; and

 The future of market data and the wealth management sector .