Today's guest for another episode of the Mastering Retention podcast is Rachel Ansell—senior producer & product owner at PerBlue. After getting her degree in arts, she got an internship that showed her what she wanted to do with her career: be a producer! She joins today's episode to talk to Tom about the different roles and responsibilities that fall under a game producer, some of the life lessons she’s learned along the way and her experience with live games.

Key highlights of today's episode:

• How her 1st job turned her into a big Star Trek fan!
• From her perspective, what does being a producer mean?
• How data-driven game development impacts the role of a producer
• What she thinks is the ultimate KPI
• How she would deal with having to do a client fix
• How important it is to be able to change things in the server
• Some life lessons that she’s learned along the way in her career
• Balance of events to add in so you get the right engagement and monetization without burning out your players
• And as always.. one tip or trick to increase retention!

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