Conversations with Cohen

Rachel Apfel Glass: Challenging the Status Quo


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Welcome to another episode of Conversations of Cohen! Today Gregg sits down with Rachel Apfel Glass and delves into her inspiring entrepreneurial journey as the founder of Glosslab, a revolutionary nail salon chain on a mission to modernize the manicure and pedicure experience.

What started as a quest for personal fulfillment to fill the gap from her own customer experiences in the nail industry, has now grown into a flourishing business with 20 locations across New York, Miami, Dallas, and Washington DC. The idea presented itself to Rachel at a crossroads in her career. Despite excelling in investor relations, marketing, and raising money for hedge funds the demands of starting and raising a family didn't mix well with the constant travel that work demanded. Rachel tapped into the entrepreneurial spirit she had since childhood. She decided to build a business in an industry where she had no prior work experience. The business? Glosslab. The industry? Nails.

Driven by a commitment to hygiene and an unsatisfactory customer experience in traditional nail salons, Glass decided to challenge the status quo. She went outside her comfort zone, attending nail technician training school to understand the industry from the ground up. Glosslab began as a pop-up, evolved into signing leases for two locations, and gradually expanded. Each move was incredibly strategic.

Behind the scenes, running a corporate team with partners, managing stores, and ensuring a seamless customer journey present their own set of challenges. The pressure is constant, but Glass remains resilient, attributing her ability to stay 'on' to her genuine love for what she does.

While the external world may perceive entrepreneurship as a stroke of luck, Glass dismantles this misconception. She stresses that the entrepreneurial path is paved with hard work, stress, and the constant need to prove oneself. For those not in the entrepreneurial trenches, understanding this reality can be elusive.

And finally, Rachel says it's important to "Create your own happiness."

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Conversations with CohenBy Gregg Cohen

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