You've heard it before....be yourself, be authentic. But what does that really mean? And how does it lead to more business for you? Is it just a buzzword? In this episode of Cash In On Camera, Rachel Jenks aka The Brand Boss shares her thoughts on authenticity and what it truly means to live from that place. 

Watch the full LIVE video interview on Sheryl's YouTube channel here: https://youtu.be/REHj58pZXKQ