Rachel Pedersen is a Social Media Strategist recognized by Content Marketing Institute as one of the Most Influential Online Marketers. Rachel went from a college drop-out, single mother on welfare - to a successful and highly sought after Social Media Strategist and educator. She has been featured on top publications such as Huffington Post, Cosmopolitan, The Daily Mail and more, as well as on top podcasts such as Entrepreneur On Fire. Rachel is the founder of Social Media United, a leading ...

207 | RACHEL PEDERSEN | Climbing "Marketing Mountain" With Truth, Ease + Haters

THE VISIBLE ENTREPRENEUR is the show for business owners who want to grow their visibility + publicity with easy-to-follow strategies. We love discussing traffic generators, income generators + breaking down exactly what is working right now in the online space. This is the place to come for motivation, education, comradery + support as you build your online empire. Each week we bring you actionable content, inspirational guests + exclusive gifts you can't find anywhere else. Host Michelle Lewis uses her history in Hollywood to cater visibility strategies that will work for you according to your unique personality. Having been featured in Entrepreneur On Fire, Huffington Post, Small Business Magazine + more, she is passionate about coming alongside lost + drowning entrepreneurs + putting them on a clear path of action to start seeing immediate results!

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Without proper visibility, a business cannot attract the right audience or create a strong brand presence. In this episode, we will explore which systems accurately measure your visibility strategy, so you can focus on the right one.P.S. Join us inside Visibility Tools Masterclass to learn about the top 10 tools I use to run things on autopilot.Want to get a closer look at today’s episode?Connect with Michelle:• Instagram• Facebook• TikTok• LinkedIn

Metrics That Matter: Measure Your Visibility Strategy for Success

Building strong relationships with media outlets + journalist is crucial to securing consistent media coverage for your brand. Together, in this episode, we'll explore the best 5-step approaches to getting consistent media coverage + ways to help boost your brand’s visibility!P.S.  I've figured out a Visibility + Publicity system that WORKS. I'll show you every single step for FREE in this video training series!Want to get a closer look at today’s episode?Connect with Michelle:• Instagra...

Mastering The Media: 5 Steps To Consistent Brand Coverage

In this episode, we'll discuss some common reasons why your website may not be converting traffic into subscribers + what you can do to improve your conversion rate!P.S. Try out SocialJuice yourself! 

Why Your Website Is NOT Converting Traffic To Subscribers {and how to improve your conversion rates!}

Digital Marketing Personalization is becoming a buzzword, but what does it mean + how can entrepreneurs leverage it to increase their visibility and engagement? This blog will explore the basics of personalization and how to implement it in your marketing strategy.

How Personalized is Your Customer Experience?

Color is a crucial element of brand identity that can have a significant impact on consumer behavior and perception. What are your colors saying about your brand? 

207 | RACHEL PEDERSEN | Climbing "Marketing Mountain" With Truth, Ease + Haters

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