Last year, the head office team of rapidly growing pharmacy franchise The Local Choice held a local SleepOut in its Delmas HQ. It was such a success that the company has gone up a level this year by inviting its 80 franchisees to join in. Rachelle Campbell explains why she thinks most of them will do so - and issues a challenge to Dis-Chem bossman Ivan Saltzman to pick up the baton and join the join CEO SleepOut at Liliesleaf on July 11.