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Stacey Marie sits down with Robert Butler, a professional race car driver who boldly reignited his lifelong passion for motorsports later in life. After buying a Toyota GR86 and joining NASA—the National Auto Sports Association—Robert discovered a love for racing that quickly accelerated into full-time competition, extensive coaching, and ultimately the creation of his own sim-racing business, Sim Sport Experience.
Robert shares how a single track day at High Plains Raceway reignited his competitive fire, leading him to transform his life, refine his mindset, and embrace self-improvement on and off the track. He and the host dive deep into goal setting, handling failure, the importance of mentorship, and how racing parallels the challenges business owners face every day.
He also discusses the inspiration behind his cutting-edge sim racing lounge in Pueblo West, Colorado, where drivers of all ages and skill levels can learn racecraft, build confidence, and experience the thrill of motorsports—without the cost of a real track day. From coaching and VR setups to fun leagues and future plans that blend simulator and on-track racing, Robert reveals how accessible and transformative racing can be for anyone willing to try.
For more information about Robert Butler and the Sim Sport Experience, visit RaceTheApex.com.follow @raceattheapex
By Stacey MarieStacey Marie sits down with Robert Butler, a professional race car driver who boldly reignited his lifelong passion for motorsports later in life. After buying a Toyota GR86 and joining NASA—the National Auto Sports Association—Robert discovered a love for racing that quickly accelerated into full-time competition, extensive coaching, and ultimately the creation of his own sim-racing business, Sim Sport Experience.
Robert shares how a single track day at High Plains Raceway reignited his competitive fire, leading him to transform his life, refine his mindset, and embrace self-improvement on and off the track. He and the host dive deep into goal setting, handling failure, the importance of mentorship, and how racing parallels the challenges business owners face every day.
He also discusses the inspiration behind his cutting-edge sim racing lounge in Pueblo West, Colorado, where drivers of all ages and skill levels can learn racecraft, build confidence, and experience the thrill of motorsports—without the cost of a real track day. From coaching and VR setups to fun leagues and future plans that blend simulator and on-track racing, Robert reveals how accessible and transformative racing can be for anyone willing to try.
For more information about Robert Butler and the Sim Sport Experience, visit RaceTheApex.com.follow @raceattheapex