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This episode: Solopreneurs offer so much to their clients that sometimes it's hard to hone the message. Enter my long-time friend and colleague, Barbara Armentrout, CAE, of BJA Solutions to share her journey to her refreshed brand and how much fun she had doing it! She tells her "back story" of how she chose nonprofit management as a career path and how her experiences shaped who she is today. Known as a Consummate Networker and Connector, we talk about her commitment to bringing people together and how it helps elevate our profession. Get two consultants together and of course we talk shop -- we spill a few "consultant secrets" along the way too. We do a lot of name dropping in this conversation -- listen and see if your name is one of them! What are your thoughts on rebranding? Share a comment!
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This episode: Solopreneurs offer so much to their clients that sometimes it's hard to hone the message. Enter my long-time friend and colleague, Barbara Armentrout, CAE, of BJA Solutions to share her journey to her refreshed brand and how much fun she had doing it! She tells her "back story" of how she chose nonprofit management as a career path and how her experiences shaped who she is today. Known as a Consummate Networker and Connector, we talk about her commitment to bringing people together and how it helps elevate our profession. Get two consultants together and of course we talk shop -- we spill a few "consultant secrets" along the way too. We do a lot of name dropping in this conversation -- listen and see if your name is one of them! What are your thoughts on rebranding? Share a comment!