In this week’s Fitness at 50 check-in, Rob and Zack reunite to reflect on recent life chaos, recommit to progress, and explore the mental game of staying on track. Rob shares updates on travel, weight loss, and resisting serious temptation (we’re looking at you, popcorn machine), while Zack offers grounded advice on consistency, calorie tracking, and keeping the routine alive. They also dive into content creation for fitness professionals, affiliate opportunities, and why now is the time to build your personal brand. If you’ve ever struggled to maintain momentum through holidays and hectic schedules, this one hits home.

Outline:

• Life updates and recommitment to the plan
• Rob’s 10-lb weight loss progress
• The value of daily check-ins and digital accountability
• Benefits and trade-offs: Whoop band vs. Apple Watch
• Affiliate links and monetizing recommendations
• Rob’s moment of popcorn resistance: A mental strength milestone
• Why decisions compound and momentum matters
• Zack’s advice: Track food even when it feels like you “know”
• The challenge of content creation for coaches
• Encouragement to start now, not when it’s perfect
• Rob introduces Stan.store as a potential tool
• Looking ahead to Thanksgiving with confidence and strategy

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