🎙️ Episode 16 is live! This time we sit down with Neal Cobb, co-founder of EquityX, to talk about how founders of legacy businesses can think differently about exits — honoring employees, protecting culture, and creating value that lasts beyond the transaction.

If you’re a founder or owner planning for succession, this episode is full of hard-earned lessons on how to prepare for one of the most important transitions of your career.

What do we cover?

1. Exits are about more than profit. Many legacy business owners want a transition that protects their employees and preserves their brand, not just one that maximizes valuation.

2. Avoid inflated expectations. Some brokers promise unrealistic valuations to win business. Founders should focus instead on understanding the real drivers of value and aligning with buyers who share their priorities.

3. The sale process is a marathon, not a sprint. Deals often take 12–18 months, testing both stamina and conviction. Founders need to prepare mentally for uncertainty and deal fatigue.

Neal also shares how EquityX integrates employee ownership into acquisitions, why evergreen “buy and hold” models align better with long-term stability, and how upfront preparation — financially and operationally — can reduce risk while strengthening outcomes.

🎧 Tune in for an honest look at how to build exits that honor both your people and your legacy.