In this weeks episode, the Alphas discuss the importance of taking the time with family and not taking for granted the special moments with their children during their young lives. The "Not Now Son" culture has infilitrated American society and culture for decades. When lifes daily chores and responsibilities become the priority, the family gets placed last. The moments when our children say to us "Dad, check this out!" and we don't take the time to see what makes them so excited at that moment, need to be left behind. Our culture needs to remove the "Not Now Son" environment from the household and be more involved and engaged with the family. We are Raising the Next Generation of Leaders and Passing Down the Legacy.