To spend any time with Coldwell Banker Bain Broker Michael Ackerman, is to literally improve your life!

Michael is an amazing human being and an EXCELLENT real estate agent who is super generous with a GIANT heart! Not to mention strategic marketer, savvy businessman and brander!

He operates from a mindset of 'abundance' and shares all his experience, vision and best strategies freely to anyone who's eager to learn!

Michael's tagline captures his spirit beautifully: "It's all about the connection." His bio reads on his website

"...your connection to the home, your connection to each other and your connection with me. My business thrives on balance, positive energy and fulfilled promises."

Michael believes, as do I, that brand is the entire experience a customer has with you.  Not just the logo and the tagline, but how they experience you at every touch point.  How you present yourself matters and Michael pays attention to every detail right down to a fresh crisp shirt!

In all of Michael's marketing he's looking to "evoke an emotional response" and so he invests aggressively in professional photography and video with the understanding that the buyer does the bulk of their shopping online.

Michael pays close attention for every opportunity to make his client and/or customer to feel special, high level attention to detail and seeking to delight and surprise as much as possible.

I truly believe if more of us operated with Michael's attitude and commitment to excellence, the entire industry would be vastly improved.

"Always be gracious. Do the right thing. Have the right intention and  the money will come." ~ Michael Ackerman <<  TWEET THIS!

I know you'll LOVE this conversation with Michael!

http://youtu.be/qx7rO-qronw

 

Narrator:You’re listening to Conversations That Matter with your host, Teri Conrad.

Teri:Hi everyone, I’m Teri Conrad. Welcome to Conversations that Matter. I am super excited to introduce you, if you don’t already know, Michael Ackerman who’s a broker. They call themselves brokers down at CBBain in Seattle. I am so excited to welcome you to the program Michael because I had the great opportunity of being down in Bellingham and sitting in on a class at Coldwell-Banker-Bain Bellingham. Michael was up with Linda Aaron who I’ve actually had on the show before. He was there donating from his free time, I might add, which is so generous. He came in for two classes so their office was fortunate enough to hear from Michael on video marketing and then he did the next class the following day on listing presentations.

Michael:Correct!

Teri:Full of gold nuggets, absolutely full of – I’m Michael you’ve got to come on Conversations That Matter and share your beautiful wisdom with our audience. Welcome, welcome, welcome.

Michael:Thank you so much! It’s such an honor to be here and to be asked. I love what you’re doing. I love your company. I think what you’re doing is so important and just thinking outside of the box and making brokers and agents think outside the box, bringing a fresh voice to this industry is really, really important. I love Conversations That Matter and what you’re doing so I’m very honored to be here. Thank you! 

Teri:Thank you, the love fest could go on and on and on. We’ll wrap that up quickly and dive into some of the amazing -- I think what I loved the most about your presentations was first of all, your generosity. You didn’t hold anything back. You gave everyone in that call all your best ideas. There were so many things that stood out for m -- your attention to detail, your branding, your marketing, your video, your -- I think what stood out most for me was your attitude towards the industry in general. I want to go down all those different tracks,