Nick Vehr sits down with Ralf Weber, the CEO and President of m/e Communications, a Dusseldorf (Germany)-based brand communications firm and Vehr global network partner, to discuss the challenges of international marketing across cultures and the power of patience.

Ralf Weber and m/e brand communication

We believe a brand is a promise. A strong brand establishes an expectation of a consumer experience and delivers against it. There are few places where this is more evident than in Cincinnati, the branding capital of the world. In this podcast, Nick Vehr holds conversation with leaders who develop, manage and protect the brands we know and love to discuss how each of them are fulfilling their brand’s own unique promise.

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Ralf Weber and m/e brand communication

Ralf Weber and m/e brand communication