#023 Ranar Moody takes us on an authentic journey through his remarkable path from aspiring entrepreneur to co-founder of 24.7Hunt. This conversation explores the beautiful intersection of hip-hop culture and waterfowl hunting while challenging perceptions about who belongs in outdoor spaces.

Growing up in Georgia with deep family hunting traditions, Ranar shares how his college business plan evolved into a visionary outdoor brand that's reshaping the culture. Rather than joining his father's successful construction business, he took calculated risks—selling his house and moving his family into an apartment—to pursue his passion for duck hunting and filming. The sacrifice and dedication behind building 24.7Hunt reveals a powerful story of persistence that transcends the typical hunting narrative.

The discussion delves into the complex relationship between Black communities and hunting traditions in the South, examining how cultural shifts through generations have affected participation rates. Ranar eloquently articulates why representation matters: "I get a lot of friends of mine and people that aren't that hit me up all the time wanting to go hunting. I don't think they're against it—I think it's just so foreign and removed now." Through 24.7's authentic content, he's created an inviting pathway for new participants to connect with waterfowl hunting.

Beyond business, Ranar shares heartfelt stories about his beloved Labrador, Pete, who became the face of the brand and his constant companion from college through marriage. Their bond exemplifies the profound connections formed through hunting experiences. The conversation also explores 24.7's commitment to public land hunting, partnerships with premium outdoor brands, and their unique contributions through music that celebrates hunting culture without explicit lyrics.

Ready to experience the cultural bridge Renar is building in the outdoor world? Listen now and discover how authenticity, hard work, and staying true to your roots can create meaningful change in unexpected places.