Randi Tolber and Jennifer Taylor talk about the FY24 (and beyond) membership strategy vision. They discuss the results of a survey conducted to understand member needs and identify areas for improvement. The survey revealed that members struggle to find high-quality resources to stay up-to-date in a fast-changing industry. They also found that member satisfaction is below that of other professional associations. The podcast highlights the importance of delivering value to younger members and emphasizes the value of society membership.