Mics Out

Ranking motorsport's most iconic sponsorship deals


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After Honda revealed a bike without the Repsol badge for the first time in 30 years, the Mics Out team think through the most iconic partnerships in motorsport.

Martini? Marlboro? Or what about the infamous half-and-half BAR? Probably not the latter, but Cian, Tom & Pete decide their winner.

The team also run through the latest news, with everything from David Beckham's son in a Formula E car and LeBron James owning a powerboat racing team.

Talking points:

  • Ford announces return to Le Mans with 2027 WEC entry (5:18)
  • Louis Vuitton and Moet & Chandon officially confirmed as F1 partners in LVMH deal (9:19)
  • Performance gap between male and female drivers in Extreme E drops 70% over four years (12:36)
  • LeBron James named as latest celebrity owner in all-electric E1 powerboat series (16:57)
  • Formula E set to put the likes of Brooklyn Beckham and Sergio Aguero behind the wheel (21:34)
  • Our initial reactions to seeing a Honda bike without a Repsol livery (27:19)
  • The team debate the most iconic motorsport liveries of all time and decide on a winner (28:40)
  • ...more
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    Mics OutBy BlackBook Motorsport