On this episode, I talk about content curation and creation for 2021.

CURATED: Be a DJ and share non created content OR just iPhone content from out in the field.

CREATED: Be a songwriter and be prepared to nail your main 3 categories:

RCO - Retailer (or main sales channel call out)

DTP- Make sure you are highlighting your USPs!

PFC- Show off that label and packaging to there is recall at retail!