Gary invited Sony’s VP of B2B, Rich Ventura, on his latest Rants & rAVes videocast to talk all about digital signage. Sony’s approach is unique as the company simultaneously supports both SoC (system on a chip) and external media players. Thus, its solutions, highlighting the BRAVIA displays, include everything from retail to transportation and corporate signage.

Also, Rich has a 20+-year history in the digital signage market and is a leader in the category. He previously served as the president of the Digital Signage Federation board and is currently on the advisory council for the new Digital Signage Experience show this November in Las Vegas. So, watch!

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