<p>Lots of people talk about intent data and integration of a full data stack. Few really think through it. And VERY few go learn a new programming language to make it happen.</p> <p>Chris Taylor, Director of Marketing at Cybereason, joins me to to talk about his ongoing data adventure and insights.</p>

Lots of people talk about intent data and integration of a full data stack. Few really think through it. And VERY few go learn a new programming language to make it happen. Chris Taylor, Director of Marketing at Cybereason, joins me to to talk about his ongoing data adventure and insights.

Raptor! - Name the Project to Make it Happen

Marketing is data. Every marketer can improve ROI and results by optimizing the data, MarTech, and best practices. Aligning all three takes big ideas and precise tactics. This show tackles that full continuum with varying topics and formats - all focused on marketing data.

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Raptor! - Name the Project to Make it Happen

Raptor! - Name the Project to Make it Happen