China is an enticing growth market, particularly for tech companies. But according to 9Gag CEO Ray Chan, it’s also the place where Western tech companies are failing. With China being a highly affluent market, we need to understand Chinese consumption patterns. Here, Chan explores how Chinese companies scale quickly, and innovate at a pace far beyond that of their Western counterpart - so how do we keep up? According to Chan, you’ll probably need to get a Chinese boyfriend or girlfriend.
Full video: https://youtu.be/T4l28_F_1Tc
All about TNW Conference: https://tnw.to/conference