In a world of passive entertainment and fast-paced, loud lifestyles, one of the lost habits of the modern generation is one that takes focus, dedication, and zero distraction: reading. We are no longer a reading culture, and it shows in our lack of critical thinking skills, lack of creativity, and our uninteresting dispositions. In this episode, Joe explains his theories as to why we are no longer a reading culture, and then explains why we should all be reading more. He concludes with some actionable steps to start reading and gives some of his personal book recommendations to get everyone started in their reading journey.