This week podcast discusses a wonderful book titled "selling the invisible" by Harry Beckwith which explains processes in a systematic way to sell services. Listen and let us know your thoughts

Readers Guide - Selling the Invisible - Harry Beckwith

A Readers Guide to serve as a platform of Book recommendations. A book every week will be overviewed by Suresh Balachandar - A Business Coach and a Psychologist and presented in 30 mins. A CEO reads 50 books a year, and if you follw this podcast you get 52 books a year in nuggets. Listen and have a great time learning as books of different geners are discussed. From self- help to Personal finance to business acumen to biographies/memoirs these will help you shape your personal and professional growth.

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Readers Guide - Selling the Invisible - Harry Beckwith

Readers Guide - Selling the Invisible - Harry Beckwith