Using his personal experience in growing businesses from the ground up to become multi-million dollar enterprises , author Michael Masterson shares his expertise and advice. It can be summed up in four words: Shoot from the hip. Instead of trying to perfect a product or service, get it on the market as quickly as possible to begin generating revenue. There are four stages of business growth that create the framework for long-term growth, and entrepreneurial skills can be employed at every stage to grow a successful business. The description of the four stages includes the main problem, the primary challenge and solutions.

https://accessorytosuccess.com/blogs/books/ready-fire-aim