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ReadyPlayerTravel - Trailblazing Immersive Marketers
ReadyPlayerTravel - Trailblazing Immersive Marketers episodes
- Metaverse Immersive Media Insights Unlocked with GEEIQ CEO | Charles Hambro
Join us for an insightful interview with Charles Hambro, CEO of GEEIQ, a pioneering metaverse and gaming analytics firm empowering brands to embrace digital ownership. Discover how GEEIQ's platform serves as a single source of truth for metaverse activations and gain insights into identifying ideal customers in this dynamic industry. Whether you're new to the space or a seasoned player, this interview offers valuable perspectives for brands, agencies, and anyone interested in the future of digital marketing. Buckle Up!
Don't miss out on this engaging discussion about the future of marketing in the Web3 era! Subscribe now for more insightful interviews and industry updates.
Join Our Web3 & Metaverse Marketing Community:
By joining our community, you will be at the forefront of Web3 and Metaverse Marketing. Together, we will shape the future of decentralized, immersive digital marketing.
Join Now at http://web3marketing.network/Join-Our...Web3 & Metaverse Marketing Network
On LinkedIn: https://www.linkedin.com/company/web3-marketing-network
On X: https://x.com/Web3_mn
On Instagram: https://www.instagram.com/web3_marketingnetwork
On YouTube: https://www.youtube.com/@Web3MetaverseMarketing
On Buzzsprout: https://trailblazers-spotlight.buzzsprout.com/share
Daniel Barry
On LinkedIn: https://de.linkedin.com/in/barrydaniel/
On X: https://twitter.com/dannymbarry/
On Instagram: https://www.instagram.com/interverztraveler/31 min - Super League’s Gaming Magic | Matt Edelman
Welcome to another exciting episode of the Trailblazer Podcast, brought to you by the Web3 & Metaverse Marketing Network! In this episode, the team features a groundbreaking conversation between Dan Barry and Matt Edelman, diving deep into the revolutionary Olympic world built by Super League on Roblox.
Welcome to another exciting episode of the Trailblazer Podcast, brought to you by the Web3 & Metaverse Marketing Network! In this episode, the team features a groundbreaking conversation between Dan Barry and Matt Edelman, diving deep into the revolutionary Olympic world built by Super League on Roblox.
As President and CCO of Super League, Matt has propelled the company to new heights, driving 20x revenue growth over four years and spearheading major M&A transactions. His leadership has also supported Super League’s international expansion and IPO.
During this episode, we explore Matt's fascinating career journey, including his impactful tenure at IMG (now Endeavor) and Marvel. His experience spans from launching Marvel.com to creating immersive media experiences that engage millions of users.
Matt's insights into Super League’s role in transforming gaming into a powerful media channel for brands are not to be missed.
Discover how Super League’s groundbreaking work with platforms like Roblox is reshaping audience engagement and the future of digital marketing.
Tune in to hear Matt share his unique experiences, including a memorable private jet ride with Larry David and his thoughts on the gaming and immersive media industry.
#Web3 #Metaverse #Olympics #Roblox #SuperLeague #TrailblazerPodcast #ImmersiveExperience #Gaming #UGC #IOC #Visa #EverGameMediaWeb3 & Metaverse Marketing Network
On LinkedIn: https://www.linkedin.com/company/web3-marketing-network
On X: https://x.com/Web3_mn
On Instagram: https://www.instagram.com/web3_marketingnetwork
On YouTube: https://www.youtube.com/@Web3MetaverseMarketing
On Buzzsprout: https://trailblazers-spotlight.buzzsprout.com/share
Daniel Barry
On LinkedIn: https://de.linkedin.com/in/barrydaniel/
On X: https://twitter.com/dannymbarry/
On Instagram: https://www.instagram.com/interverztraveler/46 min - Exclusive Web3 Marketing Secrets Unlocked with Mojito CEO | Raakhee Miller
Join us for an insightful interview with Raakhee Miller, CEO of Mojito, a pioneering Web3 platform empowering brands to embrace digital ownership. Learn about Mojito's journey, from inception to revolutionizing consumer engagement in the Web3 era.
0:00 - Introduction to Raakhee Miller and Mojito
1:18 - Continuous Learning in Web3
3:47 - The Origin of Mojito's Name
4:49 - Roller Coasters and NFTs
5:50 - Evolution of NFTs:
10:49 - Mojito's Role in Web3 Marketing
12:28 - Mojito's Unique Offering: Understand what sets Mojito apart in the Web3 marketing industry.
17:54 - Focus on Specific Industry Verticals
21:36 - Integrating Web3 Technologies
24:43 - Mojito's Contact Information
Follow Web3 & Metaverse Marketing Network
On LinkedIn: / web3-marketing-network
On Instagram: / web3_marketingnetwork
On YouTube: / @web3metaversemarketingWeb3 & Metaverse Marketing Network
On LinkedIn: https://www.linkedin.com/company/web3-marketing-network
On X: https://x.com/Web3_mn
On Instagram: https://www.instagram.com/web3_marketingnetwork
On YouTube: https://www.youtube.com/@Web3MetaverseMarketing
On Buzzsprout: https://trailblazers-spotlight.buzzsprout.com/share
Daniel Barry
On LinkedIn: https://de.linkedin.com/in/barrydaniel/
On X: https://twitter.com/dannymbarry/
On Instagram: https://www.instagram.com/interverztraveler/27 min - Web3 Marketing Secrets with Ray Chan, CEO & Co-founder of 9GAG and Memeland
In this Trailblazers Spotlight episode, we hear from Ray Chan, CEO & Co-founder of 9GAG and Memeland as we dive into the world of Web3 marketing.
Discover insider tips from Ray Chan on how to succeed in Web3, including using or avoiding NFTs in brand marketing. Get a sneak peek into Memeland's exciting news and learn about the Web3 scene in Asia, and especially in Hong Kong. Whether you're a brand thinking about entering Web3 or just curious, this episode offers valuable insights and predictions in simple language.
Tune in to learn more about:
~ Ray Chan's insider Web3 marketing secrets
~ Strategies for using (or avoiding) NFTs in brand marketing
~ Exclusive sneak peeks into Memeland's upcoming announcements
Timestamps:- (00:00) - Intro
- (01:04) - Ray Chan shares Web3 marketing secrets
- (05:05) - Exploring the three fundamental pillars crucial for the success of web3 ventures
- (11:45) - Predictions on the evolution of NFTs in the coming year
- (15:48) - Advice on incorporating (or avoiding) NFTs in brand marketing strategies
- (20:16) - Web3 movement in Asia, especially Hong Kong
- (30:21) - Is it the right time for brands to enter Web3?
- (39:46) - Ray Chan highlights a particularly exciting project within the web3 landscape
- (44:47) - Sneak peek into Memeland's upcoming announcements
- (48:27) - Discussion on Memeland's engagement with brands
- (52:08) - Contacting Ray Chan
- (53:24) - Outro
Join Our Web3 & Metaverse Marketing Community:
By joining our community, you will be at the forefront of Web3 and Metaverse Marketing. Together, we will shape the future of decentralized, immersive digital marketing.
Join Now at - http://web3marketing.network/Join-Our-Community
Follow Ray Chan:
On LinkedIn: https://www.linkedin.com/in/raychan/
On Instagram: https://www.instagram.com/9gagceo/
Mentioned In The Episode
9GAG - 9gag is an online platform and social media website based in Hong Kong, which allows its users to upload and share user-generated content or other content from external social media websites.
Memeland - Memeland is a web3 focused venture studio aiming to bring ownership to every community worldwide through social products, creativity, memes, and NFTs.
Web3 & Metaverse Marketing - Resource Hub for brands entering the web3 & metaverse marketing spaces.Web3 & Metaverse Marketing Network
On LinkedIn: https://www.linkedin.com/company/web3-marketing-network
On X: https://x.com/Web3_mn
On Instagram: https://www.instagram.com/web3_marketingnetwork
On YouTube: https://www.youtube.com/@Web3MetaverseMarketing
On Buzzsprout: https://trailblazers-spotlight.buzzsprout.com/share
Daniel Barry
On LinkedIn: https://de.linkedin.com/in/barrydaniel/
On X: https://twitter.com/dannymbarry/
On Instagram: https://www.instagram.com/interverztraveler/54 min - Justin Hochberg, CEO & Founder of Virtual Brand Group, Dives Into VBG’s Most Successful Metaverse Brand Activations
In this Trailblazers Spotlight episode, hear from Justin Hochberg, the CEO & Founder of Virtual Brand Group. an award-winning company that strategically accelerates consumer brands’ global businesses by innovatively leveraging Web3 & Metaverse technologies. Watch this episode on YouTube.
Partners include Forever 21, Barbie™/Mattel™, The Voice™, NBC and JoJo Siwa’s created teen band sensation XOMG POP! (Live Nation tour, 12M YouTube subscribers and Wal-Mart deal). VBG delivers brand transformation, youth culture marketing and new revenue development.
Tune in to learn more about:
~ AI's role in the virtual world by 2024.
~ How brands can start using metaverse technologies.
Timestamps:- (00:00) - Intro
- (01:58) - What is VBG and its role in the metaverse?
- (06:49) - Impactful campaigns by VBG and why?
- (16:40) - Game-changing initiatives VBG is working on?
- (20:23) - Justin's view on AI in the virtual world in 2024?
- (27:16) - What is Justin's perspective on how brands can start to use metaverse technologies now?
- (30:20) - How can brands reach out to VBG for collaboration?
Join Our Web3 & Metaverse Marketing Community:
By joining our community, you will be at the forefront of Web3 and Metaverse Marketing. Let’s work together to shape the next iteration of the internet.
Join Now at Web3marketing.network/Join-Our-Community
Follow JUSTIN (W.) Hochberg:
On LinkedIn: https://www.linkedin.com/in/justin-hochberg/
Mentioned In The Episode
Virtual Brand Group - VBG - VBG designs, builds, operates, markets and monetizes your business across the Metaverse.
Web3 & Metaverse Marketing - Resource Hub for brands entering the web3 & metaverse marketing spaces.Web3 & Metaverse Marketing Network
On LinkedIn: https://www.linkedin.com/company/web3-marketing-network
On X: https://x.com/Web3_mn
On Instagram: https://www.instagram.com/web3_marketingnetwork
On YouTube: https://www.youtube.com/@Web3MetaverseMarketing
On Buzzsprout: https://trailblazers-spotlight.buzzsprout.com/share
Daniel Barry
On LinkedIn: https://de.linkedin.com/in/barrydaniel/
On X: https://twitter.com/dannymbarry/
On Instagram: https://www.instagram.com/interverztraveler/32 min - Meet Olivia Lee, one of the Top 100 Women of the Future and Co-Founder of LIVVIUM
In this Trailblazers Spotlight episode, hear from Olivia Lee, the Co-Founder of LIVVIUM about making the Metaverse accessible, inclusive, and innovative.
Learn how she helps guide brands, creators, and the curious through the intricate landscapes of the Metaverse and Web3. With a focus on staying ahead of the curve, Olivia actively explores the latest innovations, trends, and applications with a keen interest in the digital fashion movement, as the Lead Strategist and Head of Digital Fashion for AllStarsWomen.
Tune in to learn more about:
~ Future of NFTs in 2024
~ Expected impact of AI on Web3 and Metaverse in 2024
Timestamps:- (00:00) - Intro
- (01:09) - Olivia's inspiration for entering Web3 and Metaverse marketing space
- (03:35) - Olivia's daily motivation in Web3 and Metaverse work
- (06:34) - What makes Olivia's company 'LIVVIUM' unique?
- (10:32) - Olivia's insights on the evolution of NFTs in 2024
- (14:00) - What impact does Olivia think AI will have on the Web3 and Metaverse space in 2024?
- (17:15) - How brands can reach LIVVIUM for collaboration?
Join Our Web3 & Metaverse Marketing Community:
By joining our community, you will be at the forefront of Web3 and Metaverse Marketing. Let’s work together to shape the next iteration of the internet.
Join Now at Web3marketing.network/Join-Our-Community
Follow Olivia Lee:
On LinkedIn: https://www.linkedin.com/in/olivialee3/
On X: https://twitter.com/livvium
Mentioned In The Episode
LIVVIUM - A marketing firm and product studio for transformative technologies.
Web3 & Metaverse Marketing - Resource Hub for brands entering the web3 & metaverse marketing spaces.Web3 & Metaverse Marketing Network
On LinkedIn: https://www.linkedin.com/company/web3-marketing-network
On X: https://x.com/Web3_mn
On Instagram: https://www.instagram.com/web3_marketingnetwork
On YouTube: https://www.youtube.com/@Web3MetaverseMarketing
On Buzzsprout: https://trailblazers-spotlight.buzzsprout.com/share
Daniel Barry
On LinkedIn: https://de.linkedin.com/in/barrydaniel/
On X: https://twitter.com/dannymbarry/
On Instagram: https://www.instagram.com/interverztraveler/18 min - Web3 Marketing Insights, Predictions, and Game-Changing Initiatives with Amanda Cassatt, CEO & Founder of Serotonin
In this Trailblazers Spotlight episode, hear from Amanda Cassatt, the CEO & Founder of Serotonin, as she talks about her journey and shares her ideas for the future of the Web 3.
Tune in to learn more about:
~ Amanda Cassatt's book insights
~ Amanda's predictions for Web3 marketing in 2024
Timestamps:- (00:00) - Intro
- (01:54) - Amanda Cassatt's "Web3 Marketing: A Handbook for the Next Internet Revolution" book follow-up
- (06:03) - Last 12 months: Web3 & Serotonin
- (10: 09) - Amanda's excitement for Web3 marketing in 2024
- (15:47) - Leaving ConsenSys and starting Serotonin
- (18:44) - What sets Serotonin apart from the other Web3 agencies?
- (20: 57) - Game-changer initiatives at Serotonin
- (22:00 ) - How brands can reach Serotonin for collaboration?
Join Our Web3 & Metaverse Marketing Community:
By joining our community, you will be at the forefront of Web3 and Metaverse Marketing. Let’s work together to shape the next iteration of the internet.
Join Now at Web3marketing.network/Join-Our-Community
Follow Amanda Cassatt:
On LinkedIn: https://www.linkedin.com/in/amanda-cassatt/
On X: https://twitter.com/amandacassatt
Mentioned In The Episode
Serotonin - A Web3 marketing firm and product studio for transformative technologies.
Web3 & Metaverse Marketing - Resource Hub for brands entering the web3 & metaverse marketing spaces.Web3 & Metaverse Marketing Network
On LinkedIn: https://www.linkedin.com/company/web3-marketing-network
On X: https://x.com/Web3_mn
On Instagram: https://www.instagram.com/web3_marketingnetwork
On YouTube: https://www.youtube.com/@Web3MetaverseMarketing
On Buzzsprout: https://trailblazers-spotlight.buzzsprout.com/share
Daniel Barry
On LinkedIn: https://de.linkedin.com/in/barrydaniel/
On X: https://twitter.com/dannymbarry/
On Instagram: https://www.instagram.com/interverztraveler/23 min - Immersive Commerce with Neha Singh, Founder & CEO of Obsess
In this episode of Trailblazers Spotlight, Neha Singh, founder of Obsess, shares her journey of building the industry's leading immersive shopping platform incorporating virtual stores and 3D-ecommerce solutions. Watch this episode on YouTube.
Tune in to learn more about:
~ What is Obsess and its role in immersive commerce?
~ Neha's journey into immersive marketing and the inception of Obsess.
~ Role of personalization in immersive experiences.
Timestamps:- (00:00) - Intro
- (01:02) - What is Obsess? What does this platform do in the metaverse marketing space?
- (03:56) - How did Neha become interested in metaverse marketing, and what led her to start Obsess?
- (07:19) - What is Neha most proud of as Obsess's recent achievement?
- (09:05) - Is Obsess doing any AI integration?
- (12:04) - What's the one major goal that Obsess has for 2024?
- (14:28) - If a brand wants to contact Obsess for collaboration, how can they reach you?
Join Our Web3 & Metaverse Marketing Community:
By joining our community, you will be at the forefront of Web3 and Metaverse Marketing. Let’s work together to shape the next iteration of the internet.
Join Now at Web3marketing.network/Join-Our-Community
Follow Neha Singh:
On LinkedIn: https://www.linkedin.com/in/neha-singh-679a9b17/
Mentioned In The Episode
Obsess - Immersive Commerce Platform
Web3 & Metaverse Marketing - Resource Hub for brands entering the web3 & metaverse marketing spacesWeb3 & Metaverse Marketing Network
On LinkedIn: https://www.linkedin.com/company/web3-marketing-network
On X: https://x.com/Web3_mn
On Instagram: https://www.instagram.com/web3_marketingnetwork
On YouTube: https://www.youtube.com/@Web3MetaverseMarketing
On Buzzsprout: https://trailblazers-spotlight.buzzsprout.com/share
Daniel Barry
On LinkedIn: https://de.linkedin.com/in/barrydaniel/
On X: https://twitter.com/dannymbarry/
On Instagram: https://www.instagram.com/interverztraveler/15 min
About ReadyPlayerTravel - Trailblazing Immersive Marketers
From the publisher's feed
Trailblazers Spotlight Series: Where we meet the leading marketing innovators creating experiences on platforms such as Roblox, Fortnite & The Sandbox.
Gen Z represents…
1/3 of the global population and these immersive gaming platforms are where they spend most of their social time.