REAL Marketing University, with David Collins

REAL Marketing University — David Collins Interviews Dan Conway


Listen Later

“If you have a plan that works, just repeat it.”

If you don’t take anything else away from this episode, remember that phrase when it comes to your real estate marketing strategy. Sure, there are tons of “silver bullet” marketing strategies out there being heavily promoted to real estate agents, but the majority of those strategies promise results that typically sound too good to be true.

And guess what…they are!

Building up your network and continuing to market to that network are the key to a steady stream of listings and new transactions. By continuing to play the role of neighborhood expert in any given market, you’re actively making it known to all buyers and sellers of that market that you’re available to partner with them for their real estate journey.

And the best way to stay in contact with potential buyers and sellers in your market?

Direct mail marketing. If you’re looking to gain market share and establish yourself as the go-to real estate agent in your area, a well-crafted direct mail marketing campaign should be the foundation of your strategy. Listen as David and Dan discuss best practices for successfully working towards gaining market share (and more leads) regardless of whether you’re just starting out in the industry or already have years of experience under your belt.

Topics and Questions You’ll Uncover During this Episode:

  • Why Name Recognition Is So Invaluable When It Comes to Establishing New Leads
  • How Investing in Your Real Estate Team Is a Critical Component of Any Successful Operation
  • What Should New Agents Focus on When They’re Just Starting Out?
  • What Should Seasoned Agents Focus on to Take Their Real Estate Presence to the Next Level?
  • How Direct Mail Marketing Helps You Become the Local Neighborhood Expert
  • Why Variable Data Is a Game Changer When It Comes to Direct Mail Marketing

Important Episode-Related Links:

  • Official Website — Dan Conway & Associates
  • Connect with Dan Conway on LinkedIn
  • Official Website — The Institute for Luxury Home Marketing
  • Official Website — REAL Marketing
...more
View all episodesView all episodes
Download on the App Store

REAL Marketing University, with David CollinsBy REAL Marketing