Always Double Down on Marketing That Works

When it comes to successfully marketing yourself as a real estate agent, you always need to have a plan. Sure, it’s easy to try out the latest marketing technique, but if you’re doing so without a clear marketing plan in mind, you’re not going to as effectively produce results as you may have wanted. Plain and simple, don’t just try stuff to try it — only implement it if it fits into your current marketing strategy and will improve your overall footprint as the local neighborhood expert. And on the flip side, if you are currently utilizing a marketing strategy that’s yielding positive results, keep doing it, and try figuring out a way to do more of it if possible.

What Do Real Estate Clients Want?

Always keep in mind what your clients are looking for. You need to appeal to the topics that they’re interested in learning more about, and tailor your marketing campaign efforts accordingly. Whether you’re new to real estate or an experienced veteran, always remember to anticipate what your clients want, have thorough answers prepared for the related questions they may ask, and constantly work towards strengthening your relationships with them.

Topics and Questions You’ll Uncover During this Episode:

• Building Better Relationships With Clients and the Law of Attraction
• How to More Effectively Market Your Real Estate Designations
• What is the Number One Concern of Both Luxury and Non-Luxury Homeowners?
• The Benefits of a Well-Designed Real Estate Market Report
• Advice for New and Seasoned Real Estate Agents

Important Episode-Related Links:

• Official Website — Sean Casilli and Alice de La Penha
• Subscribe to Bay Real Experts on YouTube
• Follow Bay Real Experts on LinkedIn
• Official Website — The Institute for Luxury Home Marketing
• Official Website — REAL Marketing